Psychology of Simple Questions

The behavioral psychology principle that people are compelled to answer questions they already know the answer to, making simple yes/no questions in a proposal an effective trigger for client replies.

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"Psychologically, people are driven to answer questions they know the answer to. So when you ask them simple questions..."
"Psychologically, people are driven to answer questions they know the answer to. So when you ask them simple questions and offer them something in return, they're much more likely to reply."